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Motion Designer · SaaS / B2B / Fintech

Video that makes complex products impossible to ignore.

I'm Arik — a motion designer building explainer videos, VSLs and ad creative for SaaS, B2B and fintech brands. Clear story, sharp animation, built to perform.

SaaS ExplainersB2B VSLsFintech MotionSocial Graphics2D AnimationAd CreativeKinetic TypeStoryboarding SaaS ExplainersB2B VSLsFintech MotionSocial Graphics2D AnimationAd CreativeKinetic TypeStoryboarding
The problem

Most product videos look fine — and do nothing.

They explain features instead of selling outcomes, blend into the feed, and stop working after a week. For a SaaS or fintech brand, a video isn't decoration — it's the difference between a scroll and a signup.

01

Too complex to follow

Great products explained in a way nobody outside the team understands.

02

Invisible in the feed

Polished but generic — it looks like every other ad and gets scrolled past.

03

Built for one post

No system, no cutdowns, no reuse — one render and the value's gone.

What I do

Motion built around one job: making your product land.

Four formats, one focus — turning complex offers into video people actually watch and act on.

01

SaaS Explainers

Turn a complicated product into a 60–90s story a first-time viewer instantly gets. UI in motion, clear narrative, zero jargon.

02

B2B VSLs

Long-form video sales letters that carry a prospect from problem to booked call — paced, scripted and animated to hold attention.

03

Fintech Motion

Data, dashboards and trust — animated cleanly for a category that can't afford to look cheap. Precise, premium, on-brand.

04

Social Motion Graphics

Short, punchy, platform-native cuts and ad creative built to stop the scroll — in 9:16, 1:1 and 16:9, ready to ship.

How it works

From brief to final cut.

A clear five-step process — you always know what's happening and what comes next.

01

Brief & strategy

We pin down the audience, the core message and what the video needs to do. No animation starts without a sharp angle.

02

Script & storyboard

The story gets written and boarded frame by frame — so the structure is locked before a single asset is built.

03

Design

Every screen, UI and visual is designed on-brand and animation-ready.

Figma
04

Animation

Where it comes alive — timing, easing and sound design tuned until each cut earns its place.

After Effects · Premiere · DaVinci Resolve
05

Delivery & iteration

Final masters plus the cutdowns you need — 16:9, 1:1, 9:16 — with revisions built in.

About

Solo, not small.

You work with me directly — no account managers, no telephone game. The person you brief is the person animating your video, which means faster decisions and work that stays true to the idea.

I focus on a narrow lane on purpose: motion for SaaS, B2B and fintech. It's where clear thinking and clean craft matter most, and it's what I do every day.

After Effects Figma Premiere Pro DaVinci Resolve Blender
ArikFX

Motion design studio of one.

FocusSaaS · B2B · Fintech
Formats16:9 · 1:1 · 9:16
Working withFounders & marketing teams
AvailabilityOpen for projects
Questions

Good to know.

Most projects run two to four weeks from brief to final cut, depending on length and scope. Tighter timelines are possible — just flag it early and we'll plan around it.

Per project, based on length, complexity and the number of cutdowns you need. Send a short brief and you'll get a clear fixed quote — no hourly surprises.

Whatever your channels need — 16:9 for site and YouTube, 1:1 and 9:16 for paid social and stories, plus localized or text-swapped versions on request.

Yes. Every project includes structured revision rounds at storyboard and animation stage, so feedback happens at the right time and nothing gets re-built from scratch.

Let's talk

Have a product worth animating?

Tell me what you're building. I'll come back with a take on how to put it in motion.